This week, Boles Blogs is six years old — we’ve been around under many different names and edifications for over 15 years or so — but Boles Blogs is now how we currently roll in blog publishing! That’s a pretty amazing conflation of time and effort and the pressing of days into years! The slow roll from the “Boles Blogs Network” of 14 blogs into this megasite of just “Boles Blogs” today was a long and hard road to haul, but we made it, and the pathway ahead is bright and well-lighted.
Have you seen this man? His name is Oscar Long. He’s a talented, long-ago, Lincoln, Nebraska friend who went missing in New York City near Penn Station on November 28, 2007. He left behind a wife and child. He has not been seen alive since then.
We did it! We reached another vital publication milestone this week: 2,000 WordPress.com Followers for this Boles Blog! WordPress Dot com followers are terrifically hard to get compared with Facebook and Google+ and Twitter because you can’t really virally — paid or not — advertise to get people to join your blog.
Today is the wretched April Fool’s Day, but what I’m about to share with you is not a joke — but it may contain the actions of a fool. For the last six months or so, I’ve been actively seeding and re-feeding our social media presence across all our platforms paying — yes, PAYING — particular attention to the blue bird of San Francisco to try to figure out just what’s happening in the wide world of Tweets when it comes to propagating memes and promoting new ideas.
If you’re a Small Business, and if you’re a little late to the Social Media game, Twitter now makes it really easy to make up for lost time using a “Promoted Account” advertising campaign.
Over the past few weeks, I’ve been experimenting with @DavidBoles and Twitter Ads, and while the effects are not as straightforward and as quantifiable as Facebook advertising, there’s still some sweet in the Tweet.
The first thing you need to decide when starting a Small Business Promoted Account campaign on Twitter is what end result you want. Do you want Retweets or Favorites or targeted click-throughs, or like me, are you merely in search of new Followers?
Yesterday, I participated in an odd, one hour, “web session” with the Twitter Small Business advertising team where you submitted questions beforehand in anticipation of getting real world answers you could use to promote your small business on Twitter.
Instead getting helpful, direct, answers I was pricked back in time to the beginning of my blogging life and the excellent startup FeedBurner service.
Do you remember this fiery, iconic, logo?
Today, thanks to you, we celebrate yet another milestone here on Boles Blogs: We have surpassed the 1,337 Followers mark!
Here’s the latest morning addition to our WordPress.com Trophy Case: