Has the War Already Been Won Against Public Schooling?

I come from a long line of public school teachers.  Our family believes in government-sponsored schooling that teaches facts and science and nature.  If one desires something of a Faith-infused-immersed learning, there are Churches for that; we enliven the mind not with mystery or superstition but by hard, verifiable, facts that can be reliably predicted with logic and learning.

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Quantifying Ubiquity: You Are Eight in Eight Million

There is a fun old saying — “You’re One in a Million” — that is meant to convey a specialness using data-driven facts.  What I find most interesting in the million specialness is how absolutely non-special you are depending where you happen to live in the world.

For example, in my hometown of Lincoln, Nebraska — with a population of 160,000 while I was growing up — I was super-extra-crispy special, because it would take 6.25 times my city’s population to make me unique one time in a million tries.

In New York City, the story is different. There are currently 8.3 million people in The Big City — and that means my specialness is drained in the larger lake from my small pond pool of the Midwest.

Instead of being “One in a Million” in NYC, I’m now, actually, eight in 8.3 million — and that’s a pretty sobering number.

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The Secret to Small Business Advertising Using Twitter Promoted Accounts

If you’re a Small Business, and if you’re a little late to the Social Media game, Twitter now makes it really easy to make up for lost time using a “Promoted Account” advertising campaign.

Over the past few weeks, I’ve been experimenting with @DavidBoles and Twitter Ads, and while the effects are not as straightforward and as quantifiable as Facebook advertising, there’s still some sweet in the Tweet.

The first thing you need to decide when starting a Small Business Promoted Account campaign on Twitter is what end result you want.  Do you want Retweets or Favorites or targeted click-throughs, or like me, are you merely in search of new Followers?

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