On Saturday, I made the decision to convert my personal Facebook account into a Business page.  It was not a difficult choice to make because, even though I had over 5,000 friends and 200 followers — when your friends queue is full, Facebook forces them into “following” you — I was really only posting Boles Blogs updates to my timeline.

Even though I don’t make any money from Boles Blogs, creating a Facebook business page offers some unification of thought and clarity of purpose on the social network.  I would “lose” my friends and their updates, as well as my own timeline since 2006, but I would also gain thousands of “Likes” — “friends” get converted into “Likes” when you convert a page — and my “followers” would also, magically, become “Likes” on the new page, too.  I would only have to update one Facebook page instead of two.

Here’s what the new Boles Business page looks like now on Facebook:

Continue reading → Why We Converted a Facebook Personal Account to a Business Page