Chioma Uzoigwe wrote this article.
Public health crises encompass myriad complexities. For people that are not familiar with medical, psychological, biological or sociological terminology, it can prove quite difficult to communicate the importance of public health issues. Individuals that are learned in the aforementioned disciplines have a responsibility to the lay public to prevent, create or increase awareness of what could be affecting them. To do this, the media is a universal channel through which to reach the public. It is easily accessible, familiar to everyone and reaches people of all ages and levels of education; thus it has the propensity to spread knowledge rapidly and effectively. This paper will focus on four divisions of media in which popular expression of public health crises are depicted: religion, film, music, and television. It will also argue that the merit of popular expression of public health crises via the media is justified in that it serves to raise awareness, increase knowledge, create favorable attitudes, and motivate individuals to take socially responsible actions in their own lives.