Why Bad Movie Sequels Are Made

At least twice a year my wife Elizabeth asks me some variation of the following question — why do bad sequels to movies get made? I have the rather unfortunate task of letting her know the same sad answer to this question which is this — the money they spend making and promoting the sequel is dwarfed by the money that is made at the box office and so they continue making the bad sequels until the money made is not sufficient to justify making any other bad sequels.

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