Creating ideas and words can help bring home a brand and emboss meaning in the atmosphere of the internet. When we started this WordPunk blog on August 11, 2007, we were hosted on TypePad and the word — “WordPunk” — really had no divine meaning or intended purpose.
Grabbing a good domain name is getting harder and harder as the pool of good .COM domain names thins in the raucous ether of everyone with an internet connection wanting a personalized website.
Not every domain name requires a website. In fact, grabbing a domain and then pointing it to an existing website can be an effective means to propagate the idea of your brand beyond a single thought.