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The Internet Others and the Art of Never Not Always Responding

Living and working on the internet provides many interesting and resistive conundrums. You want to share information, and learn things, and try to propagate knowledge forward with some semblance of permanency and purpose; but there are always — The Others — also online, who appear to live to thwart any attempt at compulsive fact collecting. Sure, we all know the Comments Troll — but there are other ugly demons that abound, just waiting to leap at you and waste all your time.

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LinkedIn and the Promise of Minority Equality in the Age of Internet Access

Yesterday, I posted an image Janna took over the weekend to my social media circles, and I was surprised to read this morning how concerned some were over what I thought was a joyous image of young Black females in the urban core being involved in a connected electronic Age.  The action was happening on LinkedIn, and here is that discussion — I don’t know if you can read it by default, or if you have to be linked to me first or not — and here is the image that started it all:

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Twitter Really Wants to Be Your TV

Twitter wants to be your TV.  Sure, we know Twitter doesn’t broadcast events — yet — and so on its way into warming up the internet boob tubes, Twitter is partnering with current television shows to bombard you with on screen commentary from Twitter users.  I find the whole process messy, embarrassing and annoying.

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Six Months of Pay to Play: Twitter Stratification and the Verified and the Nots

Today is the wretched April Fool’s Day, but what I’m about to share with you is not a joke — but it may contain the actions of a fool.  For the last six months or so, I’ve been actively seeding and re-feeding our social media presence across all our platforms paying — yes, PAYING — particular attention to the blue bird of San Francisco to try to figure out just what’s happening in the wide world of Tweets when it comes to propagating memes and promoting new ideas.

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The Secret to Small Business Advertising Using Twitter Promoted Accounts

If you’re a Small Business, and if you’re a little late to the Social Media game, Twitter now makes it really easy to make up for lost time using a “Promoted Account” advertising campaign.

Over the past few weeks, I’ve been experimenting with @DavidBoles and Twitter Ads, and while the effects are not as straightforward and as quantifiable as Facebook advertising, there’s still some sweet in the Tweet.

The first thing you need to decide when starting a Small Business Promoted Account campaign on Twitter is what end result you want.  Do you want Retweets or Favorites or targeted click-throughs, or like me, are you merely in search of new Followers?

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From Twit to Tweep: A Groundling in the Twitterverse

Yesterday, I participated in an odd, one hour, “web session” with the Twitter Small Business advertising team where you submitted questions beforehand in anticipation of getting real world answers you could use to promote your small business on Twitter.

Instead getting helpful, direct, answers I was pricked back in time to the beginning of my blogging life and the excellent startup FeedBurner service.

Do you remember this fiery, iconic, logo?

Continue reading → From Twit to Tweep: A Groundling in the Twitterverse