Raising an Eyebrow at Cigar Dolls

From a young age, we learn that when it comes to marketing, nothing sells better than sex. Whether it is cars, clothing, or PETA, just draping an attractive person (most usually a woman) over whatever it is that the advertiser wants you to buy brings a lot of attention to that thing — albeit in the case of PETA, much of the attention has been fairly negative.

Continue reading → Raising an Eyebrow at Cigar Dolls

Adding Paid Licenses for Google Drive in Google Apps for Business

Ever since Google Drive was announced and I upgraded my space, I’ve been enjoying enhanced speed and performance.  I’ve also been waiting for Google to take Google Drive Licenses live in the Google Apps for Business domain control panel.  This afternoon, Google Drive licenses became available for purchase with a big, yellow, box notification in my Google Apps Dashboard!

First, you have to agree to the activation conditions and confirm with Google Apps you want to add Drive licenses to your account and that’s a confusing process where you have to click on buttons to continue — and it looks like you’re adding every single Drive license to your account — but you are not.  You are merely confirming to Google that you will pay for licenses IF you decide to assign them to your users.

Google sets up the system to bill you on the first of every month, but you won’t be billed for anything until you actually assign licenses after giving Google your billing information and credit card.  It takes about 10 minutes for Google to email you and verify your billing information and to assign you a whole new “Billing ID” number number for this licensure process.  I was having horrible flashbacks to Office 365!

Continue reading → Adding Paid Licenses for Google Drive in Google Apps for Business

Feeling the Mallet of Ralph Lauren's Big Pony Line

My childhood years took place, if you consider that to mean toddler to teenager, mostly in the nineteen eighties. This was a big time for logo shirts — I so badly wanted to have a polo style shirt with either the classic tiny little Polo Pony from Ralph Lauren or the Lacoste alligator or even the tiger from the Le Tigre line. What I loved about the shirt was that the bulk of the shirt was focused on the design of the shirt and it took being up close to the shirt to actually recognize the logo.

Continue reading → Feeling the Mallet of Ralph Lauren's Big Pony Line

Dollars Rule and Rhinos Face Extinction

The all mighty dollar is responsible for some of the worst destruction the world has ever known. The dollar, unlike the natural disasters which do not discriminate directly based on who has money and who does not, makes swift decisions on who lives and who dies, what architecture is worth saving and what gets destroyed.

If it wasn’t for celebrity adoption, after all, many people wouldn’t have even heard of some of the countries from which babies are being adopted — Namibia, anyone? The people of Haiti count themselves fortunate that the dollar came to rebuild, while anyone visiting New Orleans can see where the dollars flow and where they do not.

Continue reading → Dollars Rule and Rhinos Face Extinction

Using Google Voice Call Me Badges for Directed Marketing

Now that I have my third 212 Area Code phone number in hand and successfully ported over to Google Voice, I can finally begin to set up that service to be my one-stop communications portal.  Since I have many online business interests, I am using Google Voice to create sculpted website responses by embedding “Call Me” widgets that are specific to the website they serve.  You can set up your own Google Voice “Call Me” widgets by clicking on the “Call Widgets” in your Google Voice Settings:

Continue reading → Using Google Voice Call Me Badges for Directed Marketing

Are Men Better at Returning Business Calls than Women?

We have written a lot about gender issues in the past, and today I’m going to set a pendulum in motion that may seem swingingly odd, but I am curious to get your feedback on the momentum of the matter.

Continue reading → Are Men Better at Returning Business Calls than Women?

When Freshly Pressed is Sponsored Stale

When WordPress.com first introduced the Freshly Pressed concept, I was quite excited. Here was an opportunity to learn about blogs about which I was unaware — with 50 million blogs being counted in 2006 and nearly 200,000 new ones being made every day, it’s impossible to sort the wheat from the chaff without some kind of assistance. According to Joy Victory, the Editorial Czar at WordPress, it is not too difficult to get your WordPress blog featured on the Freshly Pressed page.

Each post that makes it to Freshly Pressed contains original content created by the WordPress user. Bad stuff includes (but isn’t limited to) plagiarism, hate speech, fear-mongering, adult/mature content, improperly used images that belong to someone else, spam or content that is primarily advertorial.

Continue reading → When Freshly Pressed is Sponsored Stale