Double murderer O.J. Simpson is back in the news making an unwelcome return to using his parsing of words to point the blame, not at himself, but rather at others he feels unduly influence him.

It is fascinating to watch Simpson skate and dance and prevaricate his way out of a mess while he celebrates his return to the public eye.

I fear we will never be without O.J.’s influence because he knows how to take advantage of shared semiotics and the duality of semantic communication to better only his selfish ends in life and, I believe, his self-enrichment will continue to strangle us beyond his death and into our graves.

O.J. Simpson has marked us all in the eye and ear for all of eternity and we are all the worse for his wearing.

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