We have a love/hate relationship with Comcast. Comcast have enough money to might just buy NBC — yet Comcast are also unable to willingly and innately and universally serve the basic needs of its most loyal customers. Today, we wonder why Comcast promotes their superior “HD Choices” when, in reality, they do not provide an HD channel for every channel that has an HD signal.
Well, it is all the very stuffs of which consumer rage is made!
In the Jersey City dominion of the Comcast empire, we have some HD channels but we don’t have all HD channels for some of the most interesting non-HD channels like Spike, Current or Encore or Sundance or WEtv or Discovery ID or Bravo or Lifetime or Planet Green or MTV or BBC America or VH-1… even though those channels are also broadcast in HD.
Why won’t Comcast give those of us who pay for HD boxes every HD channel that is available if they already carry that channel in non-HD?
The really strange thing is how Comcast brags in their advertising about how many thousands of HD offerings they have — and that might be true when you’re in On Demand mode and counting every single HD movie and TV episode in your library — but when you want an entire channel in HD, you’re out of luck.
The strangest disconnect I’ve found so far is that while WEtv and MTV are not HD channels on Comcast, you can go into Comcast On Demand and find some WEtv and MTV programs in HD!
The oddness continues when you realize it will be a better experience if you skip the live, non-HD, showing of Bridezillas or MTV’s The Ruins and then order them in HD later! That is the pinnacle of insanity and it is, frankly, bad business. Why does Comcast hide HD versions of broadcast programming in On Demand?
Comcast needs to honor their HD braggadocio and state from now on that if they offer a channel — and if that channel is also available in HD — they will offer the channel in HD. If Comcast wants to win the future and cement the now, they need to honor the technology that is actually offered today in whole and not in teasing sips and slurps.