The Last Day of the Guarantee

A box of prescription drugs sat forgotten in the back closet of a retail pharmacy long enough that some of the pills predated the 1969 moon landing. Sealed bottles, original containers, never opened. Diet pills under brand names nobody has spoken aloud in forty years. Barbiturates. A four-ingredient headache compound. Every one of them was at least twenty-eight years past the date stamped on the label, which meant that under every rule governing American pharmacy, they were garbage. Lee Cantrell, who helps run the California Poison Control System, looked at the box and saw an experiment nobody could afford to run on purpose. He called Roy Gerona at the University of California, San Francisco, a chemist who had grown up in the Philippines watching people take outdated medicine and get better anyway. Gerona ran the contents through liquid chromatography and mass spectrometry. The results were published in the Archives of Internal Medicine on October 8, 2012, under a title that gives away nothing: “Stability of Active Ingredients in Long-Expired Prescription Medications.”

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Pro GMO

As a two-decades long Vegan, I do my best to eat the right things, live the right way, and participate in the right fights. I am, however, confounded by the anti-GMO reactions of some people who claim to want to live a better, healthier, life. GMO — Genetically Modified Organisms — has been the prime directive of the food chain in America, and the world, for centuries. The anti-GMO-ers remind me of the anti-vaxxers who refuse to recognize the successful results of science, and technology, only because the facts do not support their paranoid worldview.

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Have You Seen the New Cigarette Pack Warning Labels?

The new, visual, warning labels on cigarette packs are both alarming and necessary.  The graphic images demonstrate the results of smoking on the body, and if we ever hope to become a wholly healthy nation, we need to fight our tobacco addiction.

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The Amazing Molecular Test for Hepatitis C

Viral Hepatitis C (HCV) is a devastating disease.  It is the number one cause of liver cancer and often leads to the need for a liver transplant.

A national survey found that 1.8 percent of Americans – about 3.9 million – have been infected with HCV, and most – about 3.2 million – are chronically infected, with many showing no signs or symptoms. As many as ¬ 80 percent of HCV infections reported each year are chronic, and some 20 percent of chronic infections progress to cirrhosis (scarring of the liver) over 20 to 30 years.

The FDA has just approved a RealTime PCR test from Abbott to measure the viral load of Hepatitis in the body.  That is tremendous scientific news because now we have a low level way of discovering, and then treating, Hepatitis on a molecular level.  Here’s how:

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Relational Retinal Design and the Aesthetics of Food Labels

We learn through our minds, and we take warnings through our senses.  When you want to give quick, concise, information to the human eye with a cultured aesthetic, you use bright colors, and a relational retinal design to drive context that creates meaning.  In the image below, you see the new food label packaging the FDA is proposing for all processed American foods.  You are immediately confused looking at the information.  Are those too many calories or just the right amount for what you’re about to put in your mouth?  You have to calculate your own “DV” maximum percentage for “Sat Fat” and “Sodium.”  You’re left to wonder what the “DV” for 14g of “Sugars” really means in the big picture.

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