There is something viscerally pleasing when your fingers have to dig in to the corners of a candy box to lift the flaps to reveal a hidden taste from the void.  Unfortunately, the boxed candy of my childhood has been replaced with the convenience of — and the impossibility of tearing open — a plastic bag.

Yes, Cracker Jack no longer lives in thumb-punctured, pressed, paper.  The smell of the glue holding the flaps together is gone. 

The waxy, paper cover, is a thing of my past. 

Instead of getting paper cuts from the sharp edges of the box, I now struggle mightily against heat-sealed seams of a foil lined package.  Find me a pair of scissors, will you?

Cracker Jack isn’t the only childhood meme that has been repackaged for convenience and portability.

Good & Plenty is also now in a bag and not a box. 

I miss the maraca in my childhood hand as the licorice-coated candies would tumble to and fro in their paper container. 

While I miss the texture of the paper and the visceral satisfaction of tearing into instead of ripping apart, I do confess Cracker Jack is livelier and tastier in the plastic foil shell and the Good & Plenty — always a jawbreaker in disguise — are now actually quite tasty as something soft and chewy cuddled in a delightful candy coating.

My heart mourns the lost, innocent, days of the stale candy in the paper box — while the man in me now appreciates the forward push of technology that makes products last longer and have a better taste — even if Cracker Jack and Good & Plenty lost their childhood heart along the way. 


  1. The smaller non-corporates seem to be sticking to their guns about good packaging. 🙂

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