I recently burned the second knuckle on my first finger — and that’s a spot that is hard to heal as you strum a guitar and while wearing gloves in cold weather.  A knuckle is always moving and when that injured knuckle is on your dominant hand, the pain pulses reverberate throughout your body with ever grasp and squeeze, cracking open the wound again.  Yesterday, I decided I couldn’t bite the cold bullet any longer and I bought a box of “Flexible Fabric” Band-Aids for “knuckle & fingertip” to protect my knuckle while roaming the world.  I was surprised Johnson & Johnson made such a specific Band-Aid for general public sale — I can’t remember the last time I used a Band-Aid, so I may be majorly out of the loop here; when I cut myself I just spit on the open wound and rub it with a finger until the blood congeals — but what took me most by surprise was the innovative packaging.

My Band-Aid box is sold with Braille dots!  In the first image of the box you can’t really see the dots poking out from the “knuckle & fingertip” description, so here’s a better, angled, box shot using reflected light from above to better expose the iconic Braille identifiers.

I believe the dots are supposed to spell out “BAND-AID” — but the dots for the “B” don’t make any sense. The first two dots make a proper Braille “B” — but the second two dots appear to be a mistake in processing and manufacturing because they have nothing to do with the letter “B.”  The next, single, Braille dot in sequence is clearly the first “A” in “Band-Aid” and the rest of the name is spelled just right — including the “-” dash between the words.

That sort of innovative packing — “B” mistake or not — must be applauded and supported in the marketplace.  Why can’t all products be “embossed” with Braille dots to make purchasing and usage easier for the Blind?

We’ve been advocating indelible Braille Dots on money for four years — and we start to begin to wonder against hope if companies and governments will ever be kind enough to act for total immersion and inclusion for the disabled instead only playing meek lip-service to actually making the daily experiences of the disabled easier to live in real time and under the honest constraints of their sometimes invisible disabilities.

Posted by David Boles

David Boles was born in Nebraska and his MFA is from Columbia University in the City of New York. He is an Author, Lyricist, Playwright, Publisher, Editor, Actor, Designer, Director, Poet, Producer, and Boodle Boy for print, radio, television, film, the web and the live stage. With more than 50 books in print, David continues to write 2MM words a year. He has authored over 25K articles and published more. Read the Prairie Voice Archive at Boles.com | Buy his books at David Boles Books Writing & Publishing | Earn the world with David Boles University | Get a script doctored at Script Professor | Touch American Sign Language mastery at Hardcore ASL.

7 Comments

  1. With all of the writing people do on money, I wonder why nobody independently prints braille on money.

    Like

    Reply

    1. They’re probably afraid of prosecution. I think you’d probably have to use some sort of synthetic “paper” to print the money to make sure the braille dots wouldn’t fade or get compressed.

      Like

      Reply

  2. Neat technology, David! Do the individual bandaids have braille on them?

    Like

    Reply

    1. It is a great idea for packaging, Anne. No, the variously sized Band-Aids are not marked with Braille dots. I love that idea, though.

      Like

      Reply

  3. […] Paterson is the legally blind, outgoing, Governor of the Great State of New York.  He was an abject failure as Eliot […]

    Like

    Reply

  4. […] Haptica Braille Watch works by providing raised numbers in Braille that the Blind can feel with their fingertips to tell […]

    Like

    Reply

  5. […] pagers first, followed by the Hearing community in everyday business, then there was the move to SMS in cellphones and today, the new trend is video conferencing in your iPhone or iPad.  The image […]

    Like

    Reply

Share Your Thoughts:

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s