Yesterday, I posted what I thought was an innocuous Twitter update asking if we’ve gone too far with the ALS Ice Bucket Challenge because now it is more about famous people getting wet than actually raising ongoing, substantial, awareness for the disease.  Sure, we remember people doing stupid things for a video camera, but aren’t there more dangerous things going on in the world that more demand our rapt attention like, say Ferguson, Missouri and beheading Americans?

The Ice Bucket Challenge has sadly evolved into a “Me Too!” and “Look At Me!” meme and that’s a depressive thing because stupidity and attention-seeking has triumphed over something important and worthwhile.  How many people bother to explain the duty behind why they’re doing the challenge before they actually perform the stunt?  If you aren’t sick of the ALS challenge yet, give it a couple of weeks, and you’ll be bored to death.

My Tweet did not sit well with a certain Fox TV employee — who, it turned out, had taken the Ice Bucket Challenge herself and thusly felt the need to publicly reprimand me to defend her attention-seeking, elitist media, crown — and so she decided to initiate contact on Twitter by calling me names and taking the haughty road instead of the higher one. In her world, anyone who disagrees with her is a “hater” and not a realist. Childlike wonder is unwelcome in adult conversations.

Here’s the embed of my original live Tweet:

Here’s how the subsequent conversation played out, and I firmly believe this sort of “defense” of a silly, icy, action hurts the ALS cause more deeply than my original Tweet ever could.

This is the photo I included about there not being any ice in Julie Chen’s Ice Bucket Challenge, and yes, it matters if there’s ice or not, because that’s the whole point of the project!

In point-of-fact, here’s the official campaign image for the ALS #IceBucketChallenge — and it’s a bucket FILLED with ice!

Do it right or don’t do it, or, better yet — don’t do it at all! Your transparency is showing.

I don’t Follow her, and that’s why I provided screenshots of the conversation just in case some bits or pieces of the thread disappear on Twitter.  I’ve saved everything here, and in other online storage buckets just so, as ever, we will always have the frozen truth of what really happened.

It was such a drag to waste a Saturday morning dealing with a Fox nincompoop like this — and “nincompoop” in this context is not an insult, but rather a provable fact in behavior and substance — but one isn’t left with a choice when you get attacked by a Twitter Troll with an agenda who feels the need to try to make a point on your back that what they’re doing is more important than what you’ve written; and if you disagree with them, then you get called names, and get accused of a plethora of other ills — all while having to deal with a Troll who never really responds to fair and sentient questions.

If you work in the Fox cesspool, and if you have a Verified Twitter account — only because of your Fox TV status — and you then go Twitter Trolling, just admit it straight up, be proud of who you are, and what you’ve become, and who you work for, and then quickly move on when you’re unwelcome; because tainting by association does matter, and is provable, and it means everything to everyone else when you just finally go away — because America has been poisoned enough by purposeful Fox lies and cruel Fox agendas and the need for a certain someone to be worshipped by all, without dissent, just for dumping ice on her head on TV, proves that truth in situ.

UPDATE: Here’s a keen conversation we’re having on LinkedIn about this article:

And this…



  1. There’s nothing quite like trying to Trademark something you did not invent to kill all the fun an energy of the movement:

    No one could’ve predicted what a sensation the Ice Bucket Challenge would become. It’s everywhere. It’s unavoidable. And now that it’s earned the ALS Association over $94 million in charity, the organization has filed for a trademark seeking ownership of the phrase “ice bucket challenge.” The August 22nd filings also request a trademark covering “ALS ice bucket challenge,” a slightly-more-specific description that’s proven equally popular across Facebook, Instagram, YouTube, and other social media. The ALS Association wants complete control over “ice bucket challenge” whenever the three words are being used for charitable fundraising purposes.

    Are we done yet?

  2. If you’re in the military, don’t expect to be ice bucketing yourself for ALS:

    The Defense Department has declared war on the ALS “Ice Bucket Challenge,” the Internet phenomenon in which people get doused with ice water to raise money to combat amyotrophic lateral sclerosis, also known as Lou Gehrig’s disease.

    Even former commander in chief President George W. Bush has accepted the challenge, but the DoD Office of General Counsel has issued an edict that current service members and Defense Department employees cannot have ice dumped on them while in uniform — including civilian uniforms.

  3. The momentum is slowing, just as I predicted it would last week:

    Using ALS Association data, Plenty graphed out how donations have steadily climbed, but also how the campaign is finally starting to ebb. While average donations peaked at over $100 on August 21, they were down to less than $30 this week.

    “Momentum is slowing as the networks get saturated,” Shuck observes, “and most of the low-hanging fruit has done the event.” He thinks the ALS Ice Bucket Challenge could have “quite a long tail,” though, as it makes its way into new locations. For example, the Ice Bucket Challenge is now spreading across the United Kingdom.

Comments are closed.